Welcome to Our Trade Secrets
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"The only thing to do with good advice is to pass it on.
It is never of any use to oneself."
Inspired by Oscar’s wisdom, we’re paying it forward by sharing our collection of How-To Tip-Sheets. Our Free ebooks encapsulate the knowledge we've gained over years of helping businesses turn insights into innovation. We hope you’ll dig in and feel free to let us know if there are any other insights you’d like us to share.
Enjoy, Eriks & Judy
Are Your Customers Engaged?
Attracting customers is one thing, inspiring loyalty is quite another. To create a genuine bond, you must first ENGAGE.
So, be honest! Are you lacking the human touch when it comes to communicating with your customers? Look, it happens. But, as this Tip-Sheet will show you, there are ways to stop the robotics.
Get your copy of ‘How To Use Engagement to Build Stronger Customer Relationships’ today!
Are Opportunities Passing You By?
Your customer IS your bottom line. And, often, the best ideas come from THEM instead of from your internal engine. So, surely, you want to be in a position to hear what they have to say?
You see, if you don’t, you run the risk of missing opportunities to surprise and delight them. And that’s not good business.
‘How To Unlock Opportunities With Customer Conversations’’ can fix this. Grab a copy today!
These 3 Conversation Starters Will Blow Your Mind!
This is strictly insider information. Our top research guru is spilling his secrets and letting you in on how to get customers talking.
Test them out right now or keep them for a rainy day.
Want to revive your business for FREE?
Are You Damaging Your Brand?
It’s very easy these days to pull together a survey.
But since surveys are also a brand touchpoint, they have to be engaging and reflect your brand in the best way.
This Tip-Sheet runs through the most common mistakes I see - even from big research companies.
So, if you’re planning on sending out a survey as collateral, read this first.
Get your copy of my ebook "7 Biggest Mistakes Businesses make with Surveys" now.
Are fans falling out of love with your brand?
In these 7 Tips I explore how to build, strengthen, and support your customer relationships so you not only win their hearts and minds, but a greater share of their dollar.
If you want to grow your business, you can’t afford to view customers just as a transaction. It’s all about relationships...
Get your copy of my ebook "Bring Them Back - 7 Tips for winning more of your customer $" now.
turn your research into a raving fan experience.
In this quick 5-min read, discover the power of Customer Forums as a marketing touchpoint.
They’re great for gathering on-demand, actionable insights and building long-term relationships.
Packed with practical tips you can implement right now, this Tip-Sheet will illuminate your world.
Get your copy of my ebook "Bring Them In - 7 Essential Tips On Customer Forums For Deeper Insights" now.